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What Is in the Power of a (Ski) Model Name?Great Question. FullTilt has created a ton of momentum and a brand, it was a marketing mistep in dropping the Full Tilt name, at this point we are... -
What Is in the Power of a (Ski) Model Name?Interesting industry branding article. This is more on the boot side, but do you think in 2-3 years people will have brand recognition for the K2...
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What Is in the Power of a (Ski) Model Name?For me it has always been the Kastle MX series. With a collection ranging from 70-108mm at times, it was like the 911, 911S, 911 Turbo, GT2, GT3...
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What Is in the Power of a (Ski) Model Name?The automotive analogy leads me to the Porsche 911 a product of consistent evolution over 60 years at least and a great example of evolution over...
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The 80-90mm Category: A Melting Pot of Technology and DesignThank you. We thought it would be most simple/layman way to help people understand the segment.
Latest Articles
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Press Release: Vertical Brands (CB Sports & Neve) To Be a Title Sponsor on SkiTalk LIVE with Dan Egan
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Sponsored: Noso/SkiTalk Patch Design Contest
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The Numbers Game: Boots, Part 2
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- Views: 4K
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Oh boy, these are some of the most “missed” numbers: mis-understood, mis-represented, and mis-referenced. We see flex ranges from 50 to 150 for... -
Remembering Ed Chase 1951-2015
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We lost a giant of the ski industry in the past year, the one and only Ed “Sleez” Chase. We all know Phil and Steve Mahre, but they will be the... -
Exclusive: Glen Plake Signs With Transpack!
Backstory: About a month ago, I contacted Transpack about becoming a sponsor here at Pugski. During the conversation, Gene, the owner, mentioned... -
Press Release: Daron Rahlves Joins Flylow
Daron Rahlves is one of the most decorated U.S. skiers ever. His 12 World Cup wins include the Masters/Daytona 500/Super Bowl of ski racing: the... -
The Displaced Skier
Getting ready for the season when your home mountain is not near home I was lucky enough to spend a winter living in Denver before moving back to...
