Honestly, the boot market is bifurcating. Rec boots are shooting for average, not aspirational. Many here who aren't in a race boot (rec or plug) may need to reconsider going forward.
Liners... I'd contend many fitting issues are very much related to inadequate liners, but the direction the industry is going simply recognizes that that vast majority of skiers don't do it enough to care, nor care enough to be fit properly.
FWIW and for perspective, until 2 seasons ago, I was actively fitting. I now run a ski school and have a long relationship with Head/Tyrolia. My perspective is most certainly colored by working with both skiers and instructors who are committed to 'better'. And yes, we're a minority within the big picture. I'm fine with that, just disappointed with some of the new product out there, but no doubt, manufacturers will most likely improve their bottom line.