^^^This is actually a kinda bad example that has been used here.Even among brands, using 1 product to represent a whole product-line is like saying I took out a pair of rossi skis they were terrible, so I don't use rossignol skis anymore
As a ski demo centre rental tech I can tell you that I have more than once encountered skiers who have had a bad experience with a ski and forevermore will not buy, demo, or rent anything from that brand.