| New Trek Project One ICON paint schemes let the good vibes roll |
| [Waterloo, WI] — Trek took their Project One custom paint program to a whole new level today, bringing in bright rides and good vibes with the new Tie Dye paint schemes. For the new design, Trek’s artists blend hand-painted strokes of color together, creating one-of-a-kind schemes that are each just a bit different from the next. |
To tempt both tie-dye traditionalists and modern color lovers, Project One ICON Tie Dye will be available in six different options, ranging from the iconic and bright Rainbow Tie Dye to subdued monochrome options, like Shady Grey Tie Dye and Juniper Tie Dye, and muted Pastel Tie Dye. These six different schemes mean riders can keep their design mellow or take their ride as far out as they want.
Tie Dye is ready to hit the road — paved or not – on Madone SLR, Domane SLR, Domane+ SLR, Émonda, Speed Concept, and Checkpoint. It is available now at select Trek partners around the world and online at trekbikes.com in select markets.
