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- Nov 12, 2018
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- 83
A few weeks old but, some thought from Lutsen on their season:
https://www.startribune.com/north-s...-restaurants-see-uptick-in-tourism/600037414/
"We really couldn't take more demand on Saturdays," said Jim Vick, director of sales and marketing for Lutsen Mountains. "But to have much bigger Tuesdays throughout the season — that's really helped."
Next week is the ski area's busiest week this year, which Vick said has so far yielded above-average earnings. He's hopeful the traffic will ultimately help Lutsen Mountains make up for the loss of last year's spring break season, which ended abruptly due to COVID-19. Some nearby resorts have already sold out for the Easter weekend.
Vick is also monitoring implications for the more distant future. He's seen a large number of skiers visiting Lutsen Mountains for the first time, or perhaps returning after 10 or 15 years away.
"I think there was a trend of folks who at one point decided they would do one ski vacation a year and it would be out west," he said. "That was too big of a travel commitment under the current circumstances.
"The reviews from those people have been really strong," Vick added. "Hopefully, we've done our job this winter to convert them to repeat their trips here."
Lutsen Mountains has enough snow stored away that it plans to remain open through the month of April, even as the temperatures rise. The unusually early spring weather has also allowed some businesses, like Duluth's Bent Paddle Brewing Co., to open outdoor seating more than a month ahead of schedule.
https://www.startribune.com/north-s...-restaurants-see-uptick-in-tourism/600037414/