Got this in the mail today from Snowbasin. Does anyone know the reason the resort decided to cancel the Club Med deal?
See below for details:
Dear valued Pass Holder:
What an incredible ski season we’ve had together! And it isn’t over yet. We recently announced the extension of our season through Sunday, April 23. Add these days to the earliest opening on record, and Snowbasin will enjoy the longest winter season in the resort’s history. Pass holders are visiting in record numbers, and we could not be more excited. Thank you for choosing Snowbasin as your home mountain.
We want to take a moment and update you on our previously announced Snowbasin development plan. In the fall of 2021, Snowbasin and Club Med revealed their intention to construct an all-inclusive Club Med hotel at the base of Snowbasin. After extensive discussions, our two companies have decided not to pursue this project further.
In recent years, we have seen increasing demand at Snowbasin, fueled by the growing Utah tourism market and our continued significant investment in the resort. As we navigate this period of growth, we felt it right to reassess the path ahead, enabling us to focus on our central goal of providing a world-class ski experience to each of you.
Earlier this season, we announced the addition of the new DeMoisy Express, a six-person high-speed lift set to open later this year. This new lift will enhance the skier experience and provide additional lift capacity in the Strawberry area of the mountain. Our unyielding emphasis on guest service and satisfaction has led to Snowbasin being recognized as one of the top ski resorts in the United States.
We are proud of our independent spirit and commitment to operating a best-in-class mountain resort. We are surrounded by an exceptional team, and I want to publicly thank them for their dedication and tireless efforts in making Snowbasin a pillar within our community and industry. They are indispensable to our success.
We similarly want to thank you. We are beyond grateful for your loyalty, support, and encouragement. Our mission is to serve you, and we are proud to do it. Season passes for the 2023-24 season are already on sale. Rest assured that we will be working relentlessly to make next season as memorable as this record-setting one. Until then, let’s close out the 2022-23 season with a bang!
Sincerely,
Davy Ratchford
General Manager
Snowbasin Resort